A new Dale Carnegie Training survey found that government employees are less engaged, on the whole, than employees in the healthcare industry. In general, employees who are more engaged create customers who are more loyal, and that helps to increase sales and profit. So no matter what industry you’re in, your number one priority should be to find out what motivates employees. Here’s why the government and military may be struggling to engage their workers as compared to those who work in healthcare jobs — and how all companies can increase employee engagement, regardless of industry.
Know What Motivates Employees
Dale Carnegie trainers teach that it’s important to find out what drives your team members. Healthcare workers may naturally be motivated by empathy and compassion, says career consultant Debra Davenport. “(Also), the profit-driven nature of the healthcare industry may prompt leaders to invest more in the areas of training and personal/professional development to ensure patient safety and employee engagement,” adds Davenport. If you’re leading a team in any industry, you should hire people who are genuinely passionate about the job, which will make them more easily engaged once they’re on your squad. Then, supply additional training to keep people interested in being better at their jobs once they’re there. Unfortunately, with government budgets being slashed, motivating through raises or additional training can be tough.
Motivate Without Money
Providing flexible schedules, for example, can be incredibly motivating to certain individuals — and doesn’t need to cost your company anything. For government organizations or any company that can’t provide monetary motivation, it’s important to show appreciation through little pats on the back, whether it be donuts on a Friday morning, an extra day off at the holidays, or a hand-written thank-you note for a job well done. Don’t have time to put together any of this for your team? Simply use someone’s name, look them in the eye, and say “thank you.” Dale Carnegie trainers teach that a person’s name is music to them, and this simple gesture can make someone feel appreciated, fast.
Show Them What They’ve Accomplished
People with healthcare jobs are rewarded regularly just by the type of work they do. “They see the fruits of their labor,” says career consultant Mark Sanborn. “People get better, released from the hospital, or improve their health because of the care provided,” he adds. On the other hand, government employees may feel like cogs in a wheel, and never fully realize how they contributed to a major success. Wherever you work, show and tell your staff on a regular basis how they contributed to the larger work you do. For instance, if you build football stadiums, make sure to invite your accounting team to walk on the field before it opens — they’ll feel part of something bigger than themselves, which is a huge part of engagement.