Dale Carnegie Training, a 98-year-old enterprise built on one man’s unflinching belief in the potency of self-improvement, last month began offering its “Secrets to Success” application to BlackBerry users. In February, the same download was launched for the iPhone crowd, which promptly devoured so many morsels of Carnegie wisdom — like how to “stop worrying and start living” — it became the top-selling paid business app in its debut week.
“It is nice to have a little Dale Carnegie in your BlackBerry,” said Julie Northcutt, an entrepreneur who grew her Chicagoland Caregivers senior home care business into a $2.5 million company before selling it to launch Caregiverlist.com.
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